Privacy & security

Marketing measurement here.
Wayfinding without ad tracking there.

HospitalDirections.com is our marketing site. Hospital wayfinding deployments are separate experiences, built for the hospital—not for advertising or retargeting.

Patients and families in a hospital waiting area
Hospital wayfinding is built for the visitor experience, not for ad retargeting.
Riverview step-by-step wayfinding route on a phone
Each hospital deployment is a separate patient-facing web experience without marketing pixels.

What the Riverview demonstration uses

The Riverview route finder uses a selected starting point and destination. A location code in a QR link can prefill the starting point. The demonstration is fictional; please do not enter real patient information.

Browser session storage

Riverview may remember the selected starting point in that browser tab using sessionStorage. That is browser storage, not a patient account or a server-side patient record.

Check-in examples

Some demonstration routes show hospital-defined check-in steps—for example, whether a visitor should go to registration before continuing to a lab. These examples illustrate the type of guidance a hospital can configure.

No continuous location feed

Riverview uses known starting points, QR locations, curated routes, and static maps. It does not present itself as continuous GPS or beacon-based positioning.

What this marketing site uses

HospitalDirections.com may use analytics and advertising measurement tools to understand visits, campaign performance, and which outreach brings people to the site. Those tools are kept on the marketing website—not on a hospital’s wayfinding deployment.

Analytics and advertising pixels

HospitalDirections.com uses Google Analytics 4 and Meta Pixel for consent-based analytics and advertising measurement. These tools load only after a visitor allows analytics on the marketing site.

The analytics preference is stored locally in the browser so the site can remember that choice.

Contact requests

The demo-request form sends the business contact information you submit—including any optional Zoom time suggestions—to admin@hospitaldirections.com. The site does not need patient information for this form, and you should not submit any.

Hosting logs

Like most websites, the hosting provider may maintain security and access logs. Those operational logs are different from advertising pixels or retargeting.

Hospital deployments are intentionally separate

Each hospital receives its own wayfinding URL or dedicated web environment. Hospital Directions does not use those patient-facing wayfinding sites for advertising measurement, ad retargeting, or cross-site marketing campaigns.

No marketing pixelsNo Meta Pixel or similar advertising scripts on the patient wayfinding experience.
No ad retargetingA patient’s wayfinding visit is not used to build an advertising audience.
Separate URLThe hospital’s wayfinding experience is separated from the Hospital Directions marketing site.

Accuracy is part of the implementation

Hospital Directions sets the system up with the hospital rather than handing over a blank platform. The implementation/build fee includes an on-site mapping visit to walk the campus, verify important visitor routes, identify useful QR starting points, and review check-in sequences and landmarks in the real environment.

Routes are reviewed more than once: during the build, during the on-site walk-through, and with the hospital team before the directions are published. When the campus changes, affected destinations, instructions, and routes can be updated through the ongoing service.

This page describes the intended product and marketing architecture. Contract terms for a hospital deployment define the final hosting, support, data-handling, and operational responsibilities.

Questions about privacy, analytics, or a hospital deployment? Email admin@hospitaldirections.com. Please do not send patient information.
A family talking with staff at a hospital reception counter

A clearer way forward

Let’s walk through
your hospital.

Tell us about your campus and the visitor journey. We’ll show you how Hospital Directions could help.

Schedule a demo today Reach out to learn more. No patient information needed.